How do products, offers and pages relate in Page Builder v2

This article describes the relationship between Limio pages, offers and products.

Understanding how these entities are interconnected will help you effectively create and manage successful marketing campaigns.

In Limio, each Product is associated with a Zuora product, which, in turn, is linked to a rate plan. Products can have a set of entitlements which define the permissions granted to customers who subscribe to that product.

Offers in Limio represent bundles or packages of products. An offer can consist of one or multiple products, allowing for versatile product combinations. Additionally, each product can belong to multiple offers, enabling targeted marketing efforts.

Finally, you can create Pages aimed at promoting specific products or offers. A page can include multiple offers, providing the flexibility. Similarly, each offer can be associated with multiple pages, ensuring cross-promotion and broad marketing reach. Pages can also be used without offers or products attached, for example in a checkout or static content view.